May 27, 2025
Blue Window is proud to share that we’ve been shortlisted for three major categories across two of the industry’s most respected events: the EGR Marketing & Innovation Awards 2025 and the SBC Awards Europe 2025.
This recognition highlights our ongoing work in redefining the role of affiliates – not only as traffic drivers, but as powerful content and brand-building partners in the iGaming space.
Innovation in Marketing Campaign – EGR Marketing & Innovation Awards 2025
We’ve been shortlisted in the category of Innovation in Marketing Campaign at this year’s EGR Awards. The nomination acknowledges our multi-brand social media work launched in late 2024 – an initiative focused on building presence and engagement across key verticals.
In just five months, this project generated over 29 million video views, proving that creativity, consistency, and native content can deliver meaningful results.
Casino & Sports Affiliate of the Year – SBC Awards Europe 2025
We are also delighted to be shortlisted in two categories at the SBC Awards Europe 2025:
- Casino Affiliate of the Year
- Sports Affiliate of the Year
These nominations recognise the strength of our performance and content strategy across verticals – from player acquisition and content localisation to creative-led campaigns that align with user behaviour and brand goals.
A Moment of Pride for the Team
These shortlists are a testament to the dedication and creativity of our incredible team. At Blue Window, we believe that affiliate success is built not only on performance – but on insight, and trust.
We thank both EGR and SBC for the recognition and look forward to celebrating with peers across the industry.
Awards Ceremony Dates
- EGR Marketing & Innovation Awards: 19 June 2025
- SBC Awards Europe: 12 June 2025, Hilton Malta, during SBC Summit
Stay tuned – and wish us luck at the upcoming events!
